Kick Plastic Pilsner: What Does It Mean?

what does kick plastic pilsner mean

Kick Plastic Pilsner is a Czech-style pilsner beer produced by Atlanta's SweetWater Brewing Co. It is part of a campaign to reduce single-use plastic waste from entering streams, rivers, and oceans. The beer has a clear gold colour with a sturdy white head and soft, lingering carbonation. It is brewed with Pilsner, Carapils, and Vienna malts, and Saaz, Loral, and Azacca hops, giving it herbal and fruity notes with a malty backbone and a slightly bitter finish. Kick Plastic Pilsner is an easy-to-drink beer, perfect for pairing with light summer dishes.

Characteristics Values
Brewer SweetWater Brewing Co.
Beer Type Pilsner
Pilsner Type Czech-style
Colour Gold, slight haze
Head White, fine bubbles, lingers well
Aroma Floral, grassy grain, cracker, toast malts, sweet grains, tropical fruit
Taste Bread malts, floral hops, herbal notes, fruity hops, malty backbone, bitterness
Mouthfeel Crisp, moderate carbonation, moderate sweetness
Alcohol Strength ~4.5%–5% (by volume)
Container Draft, 12-packs, 12-ounce six-pack cans
Cause Proceeds go towards protecting oceans from single-use plastic

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Kick Plastic Pilsner is a Czech-style pilsner

Atlanta's SweetWater Brewing Co. released Kick Plastic Pilsner as their summer seasonal beer in 2019. The beer was part of a campaign to raise awareness about the issue of single-use plastic ending up in oceans and waterways. The campaign, #KickPlastic, was a collaboration between SweetWater Brewing Co. and Costa Sunglasses, with the aim of mobilising a movement to help protect the natural world.

SweetWater's Kick Plastic Pilsner is described as having a clear gold colour, with a sturdy white head and lingering carbonation. It is brewed with Pilsner, Carapils, and Vienna malts, as well as Saaz, Loral, and Azacca hops, resulting in a combination of herbal and fruity notes, with a malty backbone and a slightly bitter finish. While it is easy to pair with various dishes, as a summer beer, it is particularly well-suited to light bites such as salads, sandwiches, and seafood.

Reviews of the beer suggest that it has a traditional Czech pilsner flavour, with some sweetbread notes. However, some reviewers noted that the haziness of the beer and the presence of fruity hops were unexpected for a Czech pilsner. Overall, Kick Plastic Pilsner is considered a refreshing and enjoyable beer, with a crisp mouthfeel and moderate sweetness.

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It's an initiative by SweetWater Brewing Co. to reduce single-use plastic

SweetWater Brewing Co. has launched an initiative to reduce single-use plastic waste. The campaign, "Kick Plastic," aims to address the issue of millions of tons of single-use plastic ending up in streams, rivers, and oceans each year, with the understanding that the problem is only getting worse.

The brewery has teamed up with Costa Sunglasses and several conservation organizations to mobilize a movement to help protect the environment, specifically aquatic ecosystems. The initiative is aptly named "#KickPlastic," reflecting their goal to reduce the presence of single-use plastic in natural water bodies.

As part of this initiative, SweetWater Brewing Co. released a summer seasonal beer called "Kick Plastic Pilsner." The name of the beer itself, "Kick Plastic Pilsner," underscores the campaign's message and purpose. The beer is a Czech-style pilsner with a clear gold pour, a sturdy white head, and soft, lingering carbonation. It is brewed with Pilsner, Carapils, and Vienna malts, as well as Saaz hops, Loral, and Azacca hops, resulting in herbal and fruity notes on the palate, with a malty backbone and a hint of bitterness in the finish.

The Kick Plastic Pilsner is not just a delicious beverage but also a symbol of SweetWater Brewing Co.'s commitment to environmental conservation. By choosing this beer, consumers can actively contribute to the #KickPlastic movement and help protect our watery world. The company encourages consumers to join the movement and make a positive impact on the environment by reducing single-use plastic waste.

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The beer has herbal notes, fruity aroma, and a malty backbone

The flavour of beer is influenced by a variety of factors, and brewers can use different ingredients and techniques to create desired flavour profiles. Beers can be categorised in various ways, but one way is to focus on their dominant flavour notes. Beers with herbal notes, fruity aromas, and a malty backbone can be understood through these three categories.

Herbal Notes

Herbs have been used in beer brewing for a long time, even before the use of hops became widespread. Herbs can be used to stabilise beer, prevent spoilage, enhance palatability, and strengthen the brew. Many different herbs can be used in brewing, including meadowsweet, milk thistle, coneflower (echinacea), cowslip, and heather. These herbs can provide unique flavours and aromas, and some, like meadowsweet, were also used to mask unpleasant odours in the past.

Fruity Aroma

Fruity aromas in beer typically come from the yeast and hops used in the brewing process. Yeast and hops contain aroma compounds that can give beer fruity, floral, or flowery notes. The specific compounds and their impact on the beer's flavour profile can vary based on factors like pH, salt concentration, ethanol level, and temperature. Beers with fruity aromas can range from delicate fruit notes like green apple and berries to more intense dark fruit flavours like plums, cherries, and raspberries.

Malty Backbone

Malt is a crucial ingredient in beer, and it can contribute to both flavour and aroma. Beers with a malty backbone typically have a fuller malt profile and body, often adding fruity flavours and caramel notes. Malt-forward beers can range from bready and biscuity flavours to more caramelised and toffeeish profiles. While hops generally provide the most intense flavour contribution in beers, malt-accented beers showcase milder hop profiles and a more prominent malt character.

The interplay of these three flavour components—herbal notes, fruity aromas, and a malty backbone—can create a complex and intriguing beer. Each of these characteristics can be adjusted and accentuated by brewers to achieve the desired flavour profile and provide a unique drinking experience.

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It's easy to pair with almost anything, especially light bites

SweetWater Brewing Co.'s Kick Plastic Pilsner is a Czech-style pils with a clear gold colour and soft, lingering carbonation. It is brewed with Pilsner, Carapils, and Vienna malts, and Saaz, Loral, Azacca hops, giving it herbal and fruity notes, a malty backbone, and a slightly bitter finish.

Like most pilsners, Kick Plastic Pilsner is easy to pair with almost anything. Its mild bitterness and soft carbonation make it a great choice for light bites, especially during the summer.

For those who enjoy seafood, a pilsner is an excellent choice. The clean, crisp nature of a pilsner enhances the flavour of shellfish and cuts through the heaviness of fried seafood. Oysters, peel-and-eat shrimp, and lobster rolls are perfect pairings for a refreshing pilsner.

Pilsners also go well with salads and sandwiches, making them ideal for light lunches or picnics. The carbonation in the beer helps to cleanse the palate, especially when enjoying richer foods like cheese or avocado.

Additionally, pilsners can complement simple preparations of summer fruits. The mild bitterness of the beer helps to bring out the natural sweetness of the fruit. So, if you're looking for a drink to accompany your summer fruit salad or a dessert like strawberry ice cream, a pilsner is a great option.

With its balanced flavour profile and versatility, SweetWater's Kick Plastic Pilsner is an excellent choice for those seeking a refreshing beer to pair with a variety of dishes, especially light bites during the warmer months.

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The beer is available on draft, in 12-packs, and 6-pack cans

Kick Plastic Pilsner is a Czech-style pilsner beer with a clear gold colour, a sturdy white head, and soft, lingering carbonation. It is brewed with Pilsner, Carapils, and Vienna malts, and Saaz, Loral, and Azacca hops, giving it herbal and fruity notes, with a malty backbone, and a slightly bitter finish. The beer is produced by Atlanta's SweetWater Brewing Co., which often releases seasonal beers that dedicate a portion of sales to a good cause.

Kick Plastic Pilsner is part of a campaign by SweetWater Brewing Co. to help protect the environment, particularly oceans, rivers, and streams, from single-use plastic pollution. The brewery has teamed up with Costa Sunglasses and several conservation organizations to mobilize a movement to #KickPlastic.

The draft option is perfect for those who want to enjoy a fresh pint at their local pub or restaurant. Many people have enjoyed Kick Plastic Pilsner on draft at various locations, including Harbor Grille, Vic's On The River, The Painted Duck, and SunTrust Pier 225 Sea Lion Show. The beer is also available at SweetWater's own taproom in Atlanta, where it can be enjoyed straight from the source.

The 12-pack variety packs are ideal for those who want to explore different beers or share with friends. These packs typically include a range of beers, allowing consumers to discover new favourites or enjoy a variety of flavours. The larger pack size is also perfect for stocking up or for hosting gatherings, offering a selection of beers to suit different tastes.

Finally, the 6-pack cans are a great option for those who want a smaller quantity or prefer the convenience of cans. The cans are perfect for enjoying the beer at home, outdoors, or on the go, as they are easy to transport and store. The 6-pack is also a popular choice for those who want to sample the beer without committing to a larger quantity, making it a great option for those who are new to Kick Plastic Pilsner or craft beer in general.

Frequently asked questions

Kick Plastic Pilsner is a beer produced by SweetWater Brewing Co.

"Kick Plastic" refers to the campaign by SweetWater Brewing Co. to reduce single-use plastic waste that ends up in streams, rivers, and oceans.

SweetWater Brewing Co. has teamed up with Costa Sunglasses and several conservation organizations to mobilize a movement to help protect the environment, particularly bodies of water.

Kick Plastic Pilsner is a Czech-style pilsner with herbal and fruity notes and a malty backbone. It has a slight bitterness and a crisp mouthfeel.

Kick Plastic Pilsner is available on draft, in variety 12-packs, and 12-ounce six-pack cans.

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